I started my career as a technical writer, writing documentation for a few years before I made the transition to marketing writing. I'm glad I took this path, because it gave me tools for presenting very technical subject matter effectively and clearly in promotional text.

Find out what technical writers know that copywriters don't and watch next week for a related post on what technical writers can learn from copywriters.

The University of Missouri is now offering an online technical copywriting course, the Practicum in Technical Communication.

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Free workshop on marketing complex innovation held in Yokneam, Israel.
Steve Schuster’s presentation provides high-tech innovators with a walk through the process of successfully bringing complex technologies to the North American marketplace. Go-to-market mechanics will be discussed in detail, and a great deal of emphasis will be placed on creating solid strategic platforms that ultimately maximize the results of tactical execution, and maximize the return on marketing investments.